Malpaso 2.0

Malpaso Ediciones is a fiction, non-fiction and music publishing company born in 2013 with a carefree character.

Lapiscina intervention

Objective

Months before the launch of the first book, it is necessary to include and position the brand on digital platforms.

Lapiscina intervention

Solution

  • Social Media Consulting
  • Community Manager
  • Graphic design and copy
  • Management and generation of Facebook Ads

Lapiscina intervention

Result

Achievement of all the objectives marked:

  • More than 10.000 “fans” in 6 months in Facebook
  • More than 3.000 followers in Twitter
  • Organic positioning
  • High level of users engagment
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